Top online retail brands are adding video to their storefront sites at a furious rate, and in a 2010 study, eMarketer found the reason why so many are jumping on the video bandwagon. According to eMarketer analyst Jeffrey Grau, retailers have found that videos boost sales and conversion rates while also reducing shopping cart abandonment and product [...]
Posted by Alexander Castro, Vice President and General Manager of LVP, Limelight Networks
It’s been eight months since Delve joined the Limelight Networks team, and though we’ve been rolling out additional features in that time, we’re proud to show off our first major product update today under the Limelight Video Platform brand. The spring 2011 release [...]
Guest Post: In light of Adobe’s launch today of Adobe Pass for TV Everywhere services, we are pleased to bring you a guest post from Todd Greenbaum, Senior Product Manager for Adobe Pass
TV isn’t going just anywhere; it’s going everywhere. Which is why we at Adobe are launching Adobe Pass®, a new authentication service for [...]
The South by Southwest conference is a world unto itself, but for the first time ever you can experience the buzz of SXSW through a live video stream of keynotes and featured speaker presentations. The live feed is powered by Limelight Video Platform, which includes both new live streaming capabilities, and integration with Limelight’s content delivery network [...]
The age of Internet video is here, and with it have arrived challenges complex enough to intimidate even the most battle-hardened online professional. How do you make video accessible across new tablets and smartphones? How do you manage a growing library of video assets that have to be packaged and delivered in different ways? What [...]
The week leading up to the NFL Super Bowl is filled with special events and the biggest of them all is Media Day; a forum for sports journalists to ask questions of players and coaches. The NFL chose the Limelight video platform to provide a player capable of handling live streams for this event. For over a [...]
You can now add a Limelight Video Platform player to your company’s Facebook fan page which is a great alternative to the very basic player that Facebook provides by default.
The process of setting up the LVP player in Facebook is fairly technical and may require a working knowledge of the Facebook Markup Language (FBML). Here are the instructions:
1) [...]
Limelight Video Platform (LVP) is excited to announce a partnership with Kantar Video, a division of WPP Group, by supporting the upcoming Kantar Videolytics Platform. Videolytics provides robust analytics, tracking, and optimization data on a global level. Limelight Video Platform Vice President and General Manager Alex Castro says that the Videolytics Platform will provide LVP customers with deep [...]