Author Archives: Mika Ramin

Limelight Video Platform Update on Creating Restriction Rules

For many of our publishers, enabling restriction rules is an essential tool for limiting where their video content can be viewed. Whether they want the content to be restricted to a specific domain or geo location, they have the capability to do this.
When a domain or geo location is ‘unknown’ the benefit is currently given [...]

Limelight Video Platform Adds a New Analytics Report for Improved Viewership Tracking

The Limelight Video Platform team is constantly adding and improving new features. We pride ourselves in having a comprehensive set of analytics native to our player.
Most recently released is a new set of analytics reports that provide granular data on viewership’s Operating System, Browser, and Device platform. Now LVP publishers can easily determine how videos [...]

Limelight Video Platform: Update to Existing Player Templates

Check out our new and improved player templates. Publishers can easily customize to create their own unique player to match the look and feel of their website. Also, we now have an audio only player.

Live Video Streaming Brings SXSW Conference to Global Fans

The most critical factor in SXSW’s decision to employ Limelight was its integrated video platform and content delivery services.  Limelight Video Platform provides video storage, content management, and reporting and analytics capabilities that seamlessly integrate with Limelight’s private global network infrastructure to ensure maximized performance, reliability, and scalability. In addition to the benefit of only [...]

Online Video Publishers: How well do you know your audience?

As online video grows in popularity, so does the need for publishers to know their audience. So, I ask you-how well do you know your audience?
Let’s get down to the basics-according to comScore there are currently about 13.5 million people watching online video with an average of 17 hours each per month. Granted, this is [...]

How to Add Closed Captioning

 
Closed Captioning Guide
Audience and Overview
This guide is intended for all publishers that wish to enable closed captioning or subtitles in the LVP player. Closed captioning is the display of text on the video screen in order to communicate spoken dialogue. The audience for closed captioning is typically those individuals that are hard of hearing. However, [...]

Retailers, Show Me a Video of Your Shoes!

Louboutins, and Manolos, and Jimmy Choos! Oh, My!
Like most girls, I have an obsession with shoes.  Whenever I see an ad of the latest Christian Louboutins with their beautiful crimson bottoms, my heart begins to race a little faster. It’s been said that a picture is worth a thousand words. But, what would a video [...]

LVP Will Help Drive Business: comScore’s June 2011 Release

comScore recently released their June 2011 online video ranking that shows viewership  at an all-time high with 6.2 billion viewing sessions.
With the growing trend of online video growth, it’s now a necessity for companies to acquire Limelight Video Platform services to publish video content and grow their business.
In June, U.S. viewership rose to 178 million [...]

Commonly Asked Question: Why Choose Limelight Video Platform Over YouTube?

There’s no doubt about it-YouTube is great for social networking, but the reality is that you are limited with what you can do in terms of publishing video content to your site.
 
 Have you ever gone to watch a YouTube video and just as you get to the good part it suddenly stops to buffer? Or [...]