Monthly Archives: October 2010

Limelight Video Platform Partners with Kantar for Videolytics Platform

13 Oct 2010 – 9:46 am

Limelight Video Platform (LVP) is excited to announce a partnership with Kantar Video, a division of WPP Group, by supporting the upcoming Kantar Videolytics Platform. Videolytics provides robust analytics, tracking, and optimization data on a global level.  Limelight Video Platform Vice President and General Manager Alex Castro says that the Videolytics Platform will provide LVP customers with deep [...]

By Reed | Posted in industry, video measurement, video metrics | Comments (0)

New Reports Help To Increase Video Viewer Engagement

1 Oct 2010 – 12:21 pm

We are pleased to announce new analytics reports that will help video publishers increase viewer engagement. The new engagement reports will provide detailed viewing metrics for each video such as viewer drop-offs, attention span and viewership by geography.
Drop-Off report: Available now, this report illustrates how many viewers/views each section of the video has at any [...]

By Reed | Posted in video measurement, video metrics | Tagged | Comments (0)